Ghost Sites of the Web

Web 1.0 history, forgotten web celebrities, old web sites, commentary, and news by Steve Baldwin. Published erratically since 1996.

March 24, 2008

Video Ghosts of Enron Online

Here's a fascinating 30-second spot created by Enron to promote Enron Online, its online extension. Its copy reads: "Enron Online will change the markets worldwide for many, many commodities. It is creating an open, transparent that replaces the dark, blind system that existed. It is real simple: you turn on your computer, and it's right there. If you want to do business, you push the button."

Obviously, the phrase "push the button" is ambiguous; in certain circles, it indicates "execution," which is what a lot of people who lost their life savings wanted to do to Enron's executives once the bubble burst.

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